ABOUT VELASTE
Velaste was born from one simple idea — that true elegance lies in craftsmanship.
It began with my first showjumper, a tall and gentle mare who needed a bonnet that simply didn’t exist. Every option fell short — in fit, in quality, in expression. So I decided to create it myself. That moment marked the beginning of Velaste: a pursuit of precision, beauty, and individuality in every stitch.
Today, Velaste stands for handcrafted excellence — every piece is designed, cut, and finished by hand, using only the finest materials. No shortcuts. No mass production. Just dedication to detail and a deep respect for the art of making.
Our vision is clear:
To offer riders the freedom to express themselves through refined design and timeless quality. Whether it’s a bespoke creation or a piece from our limited-edition collections, each item carries the same promise — craftsmanship without compromise.
Velaste is more than equestrian wear.
It’s the meeting point between tradition and individuality — where elegance becomes personal.
Thank you for being part of this journey.
Together, we redefine what modern equestrian luxury means — one handmade piece at a time.
— Janina Sandell
Founder & Designer, Velaste